Who choose speakers of ITEM?
Ian Chernov
Co-founder/CEO at FullstackUA,
Co-founder/Consultant at Kaiiax, CBDO at Yalantis.
Ian consults IT companies on brand development and marketing, helps Yalantis grow business and acquire new expertise. Ian is a multidisciplinary IT professional with hands-on experience in technology research, UX architecture, project management and marketing.
Short Talk
ITEM:
What is the hardest part of Business Management?
Ian Chernov:
Talent management is the most important and hard part of any modern business. It's crucial to become an expert at coaching, leading and challenging people.
ITEM:
In the world of IT, where do you see Ukraine?
Ian Chernov:
Ukraine is definitely one of the most preferred locations for software development outsourcing in the world. At the same time it's an excellent country for building your own startups. The timing is 100% right for building global Ukraine based businesses. So, there are at least two opportunities we shouldn't miss: becoming more capable player in it outsourcing and building more startups like Petcube and People.ai. At the same time there is the third opportunity, probably the most underestimated one. All the knowledge and expertise we are getting working with international clients may become a key to accelerate innovation in domestic markets. I hope that Ukraine will develop IT-enabled economy in the next 5 years.
ITEM:
Why do you support ITEM conference and help with program and content of this event?
Ian Chernov:
I do really appreciate the work ITEM does. Ukraine is in the center of the global technology innovation. And ITEM adds unique value to the entrepreneurship culture and mindset transformation happening in our country right now.