Tamara specialized in business research and psychology of needs and started her 10 year experience in product management and sales since organized an HR- and marketing-solution-providing company. After some years company started automation projects in HR and Sales and opened schools for digital HR, business research and sales. In all these units, Tamara is responsible for product development and sales.
Tamara started her way in IT from managing automation projects of assessment and motivation of personnel. In 2014 she came up with the idea of B2B SAAS for recruitment and assessment, found investors and became responsible for product, marketing and sales. On this way she tried many ways of partisan marketing and customer acquisition, had surprises and disappointments. Now she can compare ways of B2B and B2C IT and non-IT sales and marketing and has good experience of sales on the CIS market.